Paxcom resources

Paxcom resources

Leveraging AI and ML in eCommerce

Leveraging AI and ML in eCommerce

Looking back just a few years, there were only a handful of dedicated shopping outlets...
Data Visualizations in ecommerce

Data Visualization in Ecommerce

In the ever-expanding landscape of online shopping, businesses find themselves grappling/struggling with an abundance of...
On box advertising blog feature image

Billboard in a Box: Decoding the Amazon On-Box Advertising

Storytelling has always been considered an art, and when combined with advertising, it can do...
Retail Media Networks

Beyond the Buzz: The Evolution of Retail Media Networks

In the ever-evolving digital advertising landscape, Retail Media Networks have emerged as a lucrative avenue...
A quick guide for brands to navigate

Quick commerce 101: A quick guide for brands to navigate

Adding qCommerce to eCommerce across different sectors has transformed the notion of order fulfilment. As...
Black Friday and Cyber Monday Strategies for 2023

Black Friday and Cyber Monday Strategies for 2023

Black Friday and Cyber Monday are just around the corner, unlocking a treasure trove of...

eCommerce Order Management – The Complete Guide

Introduction The age of e-commerce has given a twist to the customer shopping experience for...
competitive edge flipkart blog banner

Competitive Edge: How Flipkart’s New Initiatives Drive Profitability for Online Sellers

Introduction The world of eCommerce is thriving, and keeping up with this ever-evolving industry is...
BLOG-BANNER-Sentiment analysis

Elevating Sentiment Analysis with ONNX Runtime: A Success Story

Introduction In the rapidly evolving world of ecommerce, understanding customer sentiment is paramount for businesses...
amazon buy box blog banner

Amazon Buy Box Guide 2023

Amazon, the global e-commerce giant, boasts an impressive annual revenue of over $250 billion. One...
global ecommerce blog banner

Navigating Global E-commerce: Challenges Faced by Brands Selling Internationally

It’s incredible to look back and realize how far the e-commerce business has progressed. Global...
restraunt management system blog banner

The Taste of Success: How Profit POS Enhances Your Exceptional Dining Experience

Introduction Running a restaurant is exciting, but it comes with a bunch of values to...
9.9 SEA Rush Blog Banner

Ready for the 9.9 SEA Rush? Your Must-Have eCommerce Checklist

One of the most significant eCommerce flash sales events is right at your doorstep. Yes...
NLP for eCommerce

NLP for Trendspotting: Anticipating Customer Demands in Fast-Changing Markets

The world of eCommerce is like a constantly shifting landscape, where trends emerge and evolve...
Price elasticity demand Amazon-feature image

Measuring Price Elasticity of Demand on Amazon

Think about the vast world of online shopping, where Amazon is the big boss. Brands...
egrocery blog banner

Grocery E-commerce: Growth Strategies In The New Age

The rapid advancement of technology has revolutionized the way we shop, and the grocery industry...
Organic vs. search metrics blog banner

Organic vs. Paid: Unraveling the Debate on Measuring Search KPIs

Our eCommerce specialist had a lively debate around organic vs. paid search, so why not...
retail media blog banner

Demystifying Retail Media: Understanding the Landscape and Its Impact

The world is evolving, and so are consumers’ preferences when it comes to shopping both...
profit blog banner

10 Reasons Why You Should Switch To Profit For All Your Restaurant Needs

Running a restaurant can be both exciting and challenging. Wouldn’t it be wonderful if you...
generative ai blog banner

How Generative AI is Revolutionizing e-commerce: Exploring its Potential

The rise of technology has led to magnificent minds thinking altogether differently. The power of...
Amazon PPC Blog Banner

Amazon Ppc Advertising Fails: Common Mistakes To Avoid

Are your PPC campaigns failing to deliver the results you expected? Don’t worry; you’re not...
Visual search blog feature image

From Browsing to Buying: Accelerating Digital Commerce Performance with Visual Content

In the fast-paced world of e-commerce, where competition is fierce, and attention spans are short...

How Brands Can Leverage an Omnichannel Strategy to Reach and Retain Customers

Omnichannel marketing is on the rise. Brands have started incorporating omnichannel strategies into their businesses...
Amazon Halo effect feature image

Amazon Halo Effect: Why it Matters and How to Capitalize on It

As an Amazon seller in today’s competitive landscape, it’s easy to feel discouraged when it...
AI Blog Banner

The Rise of AI: How to Stay Ahead in the Evolving Landscape of eCommerce

Introduction If we discuss what Artificial Intelligence is, a few might start thinking about robots...
subscription commerce blog banner

Rise of Subscription Commerce in the USA

In 2022, the global e-commerce market for subscriptions was worth $96.61 billion. By 2028, it...
prime day blog banner

Prime Day 2023: A Guide to Optimize Content for Growth

Prime Day is around the corner, and everyone is gearing up for it. Amazon’s Prime...
digital commerce bog banner

Total Growth Accountability: Navigating the New Realities of Digital Commerce

In today’s fast-paced and ever-evolving digital landscape, businesses constantly seek new strategies to achieve sustainable...
amazon ads blog banner

Prime Day 2023: How To Maximize Your Amazon Ad Strategy For Optimum Sales

The biggest and most awaited event for the brands and shoppers – Prime Day 2023...
guide to amazon post

Your Go-to-Guide to Amazon Posts

In 2019, Amazon unveiled its Instagram-like platform, “Amazon Posts,” exclusively for registered sellers and brands...
Feature image- Building a robust DSA framework

Building a Robust Digital Shelf Analytics Framework

As the eCommerce industry continues to grow at an unprecedented pace, it has become crucial...
Content optimization blog banner

How Product Content Optimization Helps Brands Maximize Their Share of the Shelf

Introduction  We all know the eCommerce landscape is highly competitive, where countless brands are vying...
amazon-marketing-stream-banner

Everything You Need to Know About Amazon Marketing Stream

Amazon is a trusted platform for consumers to find products and services. This makes the...
unauthorized seller banner

How To Deal With Unauthorized Third-Party Sellers In 2023?

Introduction  Managing an eCommerce business across multiple channels presents a captivating and multifaceted venture. As...
blog-banner

Stock Availability: How to Manage and Improve with Kinator

Introduction With the surge of online customers and the forecasted growth of global marketplaces, businesses...
omnichannel-banner

Omnichannel Acceleration in Online Retail

As global economic conditions hover, it’s necessary for companies to invest in solid omnichannel strategies...

Amazon Video Advertising – A Detailed Guide For Sellers

More than 300 million people use Amazon each month globally, and the United States alone...
D2C Blog Banner

eCommerce Marketing tips for growing your D2C store

Since online shopping is extending across the globe, it becomes imperative for the brand to...
Promotions Management Banner

Level Your Promotions Marketing With eCommerce Promotion Management Software

Introduction Whenever we buy something, we try our best to get great deals and discounts...
eCommerce 3.3 checklist

3.3 SEA Checklist

In recent years, Southeast Asia has become a major market for brands looking to expand...

eCommerce Pricing Strategy: 7 Ways To Boost Your Sales

Are you tired of offering your products at the same price without seeing a significant...
Gaps in eCommerce Marketing - Banner

How To Overcome The Gaps In eCommerce Marketing

eCommerce has observed massive growth on a global scale. It provides a boost to retailers...
Walmart markeetplace

Walmart Selling Strategies To Drive More Sales

On each eCommerce platform, several strategies exist to improve sales!  With more than 110 million...
Price Intelligence Blog Banner

eCommerce Price Intelligence: Why Do You Need It?

The eCommerce landscape has witnessed explosive growth, paralleled by a significant surge in the percentage...

2023 Trending eCommerce Marketing Trends in the UK

As the eCommerce market booms, consumer demands also increase. A majority of consumers browse multiple...

A Guide to Digital Shelf Optimization

Brands are always trying to outdo one another in order to gain a greater market...

Digital eCommerce Risks: How To Reduce Them?

The risk of running a business is always present, no matter the size of your...

Multi-Channel Selling – What Needs To Be Done

There is no question that online selling plays a significant role in the economy today...

eCommerce Marketing strategies for 2023

The return of eCommerce to near normal, coupled with economic concerns, has led to a...

Social Commerce – The Emerging Landscape in India

The Indian social economy is in the throes of a revolution. This new form of...

Alternative to Building an Ecommerce Team When Talent Is in Short Supply

Introduction  The eCommerce landscape has become expansive over the last few years, and brands have...

What is Digital Shelf Analytics?

In the past few years, there has been an increase in online real-time economic activity...

Why Digital Shelf Analytics Is Important

eCommerce is constantly growing, and keeping up with new norms and criteria – while focusing...

Affiliate Programs: A Guide For eCommerce Brands

ECommerce is evolving, hence to keep up with the trends and technologies, you need to...
Content-management

Retail Content Management Cheat Sheet for Indian eCommerce Marketplaces

We all know how content weaves a buyer’s journey- awareness, consideration, decision — and ultimately...
Grocery eCommerce

Grocery eCommerce – Revenue Generating strategies for online retailers

With the rapid growth of online grocery shopping and delivery services, one thing is for...
Resell on Amazon

How to Resell on Amazon

Did you consider making a profit by reselling products you purchased at discounted prices?  This...
Amazon

Amazon FAQs: Top questions answered by Paxcom’s experts

Generic – 1. How do I increase my Amazon sales? Amazon offers a wide variety...
Digital Shelf

Digital Shelf Monitoring Solution: 8 Must-Have Features

If you are a brand owner selling online or an employee trying to scale your...
eCommerce Agency

5 Benefits of working with an eCommerce Agency

In this fast-paced digital world, the role of eCommerce agencies has become extensive as per...
Ecommerce

Preparing Your Ecommerce Store For Holiday Events

As the festivities are around the corner and people go to great lengths for the...
Flipkart Ads

How to get started with Flipkart Ads (Updated)

There are more than 35 million products from over 50,000 sellers on Flipkart. The sheer...
product listing on Amazon

How to add an Amazon Listing: a complete guide to creating a product listing on Amazon

Of all the things you’ll acquire when you become an Amazon FBA seller, no one’s...
Walmart seller center

How to Apply for Walmart Seller Center Account

In the dynamic world of e-commerce, finding the right platform to showcase and sell your...
Amazon Best Seller Badge

Amazon Best Seller Badge – How to Sustain it in 2022?

The Amazon Best Seller Badge lets you differentiate your product from competitors, highlight how well...
Amazon pricing strategies

Pricing Amazon Products: Optimize Listing for Profitability

Setting a pricing strategy for Amazon products as well as figuring out what price to...
eCommerce Holiday Prep 2022

August eCommerce Holiday Prep 2022: Winning strategies

As eCommerce sales events are becoming a bigger and bigger part of the shopping calendar...
Walmart marketplace

Five reasons why to sell on Walmart

It’s no surprise that sellers are rushing to the Walmart marketplace, and for practical reasons...
Price Monitoring Software

Price Monitoring Software: A Boon For eCommerce Sellers in Their Journey To Success

Let us go back to the days when the physical stores and markets saw a...
Selling online in the UK

How to Start Selling Online in the UK?

As a business owner, sales play a pivotal role in expanding your brand. The transition...
Prime day sale

Last-minute Prime day sale Retail readiness

Prime day sale is right around the corner! The Dates are out: July 12- 13...
Etsy USA

A Guide To Sell On Etsy USA

Are you an artist, crafter, or antique collector who wishes to profit from your passion?...
Best buy marketplace blog banner

How to sell on Best Buy Marketplace

Best Buy, one of the leading online retail platforms for tech products, continues to be...
Walmart Marketplace

How & Why to sell on Walmart Marketplace

Being a retailer, your goal is to attract as many consumers as possible and sell...
online retail

Guide to Online Retail Strategies to Scale Your eCommerce Business

Online sales now account for about one-quarter of the total retail market, as per Statista...
Amazon UK

A Guide to selling on the Amazon UK

The world’s leading eCommerce market, Amazon UK alone, stands to make $12.84bn in sales and...
Meesho

E-commerce Reselling- the next winning retail trend in India

  When life puts you on the lockdown, sell online! That was the credo for...
ecommerce profitview drivers blog banner

E-commerce profitable drivers: Digital Shelf Analytics

When someone walks into a brick-and-mortar store, they may or may not know precisely what...
eCommerce

Everything you need to know about U.K. eCommerce

The United Kingdom is Europe’s most developed region for online shopping and has the 5th...
eCommerce advertising

Advertising on eCommerce Sites  – A Sneak Peek

Ecommerce is penetrating the Indian market so rapidly that Statista projected it to touch $200...
Shape of Indian eCommerce -2022

Shape of eCommerce in India – 2022

India is making strides toward becoming a digitally empowered society at a breakneck speed. Initiatives...
U.S. eCommerce marketplaces

Brand’s Guide To Staying Competitive in the U.S. eCommerce marketplaces

For the past several years, online marketplaces have been the talk of the consumer industry...
Sustainability in eCommerce

Sustainability in eCommerce – Catering Green Consumerism

Sustainability in eCommerce isn’t just a trend. It’s become the new normal – and how...
Qcommerce

Your Guide to Qcommerce: Trends and Benefits

One lovely morning your mother decides to make a chocolate cake but runs short of...
southeast asia ecommerce - SEA ecommerce

Everything you need to know about SEA e-Commerce

Size of SEA eCommerce Market & it’s Potential  If you are looking to expand your...
e-commerce usa

A Guide to E-commerce in the USA

In today’s global marketplace, if you want to tap into a wide range of customers...
Amazon new updates

Amazon’s New Releases and Updates- 2022

Amazon’s New Releases and Updates – 2022 In the Amazon world, where new areas consistently...
Southeast Asia

Fashion, Beauty & Personal care eCommerce in Southeast Asia

Fashion and beauty products have always been about look and feel. Wandering through markets, hopping...
business on Lazada and Shopee

Tips to build a successful business on Lazada and Shopee in 2022

If you are an online seller and you are keen on doing business on Lazada...
Amazon Marketing

A Guide to Amazon U.S.A. Marketing in 2022

Amazon is the world’s biggest online retailer and sells everything from books to toys. Many...
brick-and-mortar

Seven reasons to take your brick-and-mortar store online

Small businesses have always had to compete with larger retailers for their customers’ attention. Larger...
eCommerce technology

Top 6 Ways to Streamline eCommerce Operations using Technology

Imagine you are an eCommerce business owner struggling on the technological front for recording and...
eCommerce business

How to start an eCommerce business in 2022?

There is no doubt that establishing a retail eCommerce website is a far less risky...
E-commerce omnichannel strategy

How to create a successful E-commerce Omnichannel Strategy?

Most online stores are optimized only for the web version to cater to different consumer...
Fashion and Beauty eCommerce

Fashion and Beauty eCommerce : 5 Trends to Capitalize on in 2022

At the end of the day with a glass of wine in your hand, if...
AI chatbot

Five reasons why your eCommerce store needs a chatbot

People nowadays communicate primarily through chat. From phone calls to texts to messaging applications, we’ve...
eCommerce

An overview of eCommerce in 2021: Growth, Hits, and Misses

This year, eCommerce has not just made a significant impact, it has also become an...
e-commerce sentiment analysis

How Sentiment Analysis can improve customer experience in E-commerce?

Over the years, the e-commerce industry has seen many changes. But one thing that has...
ecommerce services provider

E-Commerce Omnichannel Solution – Benefits, Example, and its Future

There was a time when people used to visit the marketplace or shopping center, and...
Southeast ASIA 12.12 event

Top E-commerce strategies for southeast Asia’s 12.12 event

Despite the back-to-back events taking place in the months of October and November, you may...
Amazon FBA

How Does Amazon FBA Work?

Amazon is a competitive platform where one can find similar products with a wide range...
Amazon Vendor Central and Amazon Seller Central

Benefits of Amazon Vendor Central and Amazon Seller Central

If you’re an online retailer looking to increase sales, you might be interested in selling...
Beauty ecommerce Industry in India

Beauty eCommerce in India: How are beauty-focused platforms changing?

The trajectory of the Indian beauty market has evolved completely. In a report with Project...
Augmented reality in eCommerce

Augmented Reality in Ecommerce: 2022 Trends

We are now familiar with e-commerce and its usage. In fact, it has entered our...
Importance of Designing in eCommerce

Role & Importance of Designing in eCommerce

Technology has infiltrated our lives to a great extent, and it is now slowly creeping...
eCommerce trends

eCommerce trends in 2022: What the future holds

Covid’s emergence in 2020 and the omnipresence of eCommerce platforms led to a drastic change...
Amazon Global Selling

Amazon Global Selling in the USA: Everything You Need to Know

Amazon’s popularity among vendors and buyers makes it unsurprising that the pure-play platform is valued...
eCommerce content marketing

eCommerce content marketing – product descriptions that sell

Your e-commerce site has a lot to say. But are you saying the right things?...
Product photography

Beginners’ guide to eCommerce product photography

eCommerce product photography is an important aspect of the eCommerce environment. A good product image...
eCommerce influencer marketing

Influencer Marketing Strategies for eCommerce brands

Most of the eCommerce Platforms already come with a large customer base, they have their...
social media with eCommerce platforms

How to combine social media with eCommerce platforms?

Today, social media plays a vital role in our day-to-day lives. These platforms have radically...
ecommerce account management services

Top 6 Factors to consider while choosing an eCommerce services agency

eCommerce is predicted to increase at a minimum of 6.3 percent every year as a...
ecommerce analytics platform

Benefits of eCommerce analytics dashboard

Imagine having a tool that could help you understand your customer’s needs. Imagine being able...
Amazon brand store creation blog banner

Amazon Brand Store Creation– A Complete Guide

In the ever-evolving world of e-commerce, establishing a robust online presence is paramount for businesses...
Difference between Amazon Best Seller and Amazon’s Choice

What is the difference between Amazon Best Seller and Amazon’s Choice?

We have all seen those orange and black tiny badges on certain Amazon listings. They...
eCommerce Promotional Services

Guide to eCommerce Product Marketing: Deals, Offers & Promotions

How can you craft the perfect funnel to market your products? Doesn’t this question weigh...
Become an Amazon seller

How do I become an Amazon seller?

If you are someone who is looking to expand their business on Amazon and is...
International eCommerce Strategy

How to Create a Successful International eCommerce Strategy

In eCommerce, the world is literally your oyster. The internet has made it possible for...
Feature image - eCommerce business strategy

Winning eCommerce Business Strategy for Flipkart Big Billion Days and Amazon Great Indian Festival 2021

Celebrations are near, and it is one of the most euphoric times for both the...
eCommerce Business Strategy

Effective eCommerce content strategies for festive season

After the year 2020 turned out to be the biggest Holiday Season ever for online...
B2C/B2B e-Commerce Website Creation

e-Commerce Website Creation- Step by Step Guide

The internet has an impact on all areas of our lives, from socializing, entertainment to...
eCommerce models

Beginners’ Guide to Different Types of e-Commerce Models

E-commerce models of different kinds are flourishing, with retail sales expected to account for 18.1%...
ecommerce content marketing

How eGroceries have made their way into Indian Market

Embracing Digital Transformation in the brave new world has led businesses to explore the hidden...
Grofers ads

How to Get Started with Grofers Ads

Online grocery is a competitive space within India’s e-commerce market, which is forecasted to expand...

The Advantages and Features of Amazon Movers and Shakers

According to Amazon, in 2022, US-based sellers sold more than 4.1 billion items to customers...
ecommerce product marketing

Designing an Effective eCommerce Content Strategy

ecommerce product marketing...
southeast asia e-commerce

How to Start Selling on Southeast Asia Marketplaces

E-commerce is flourishing all over in the present times, but the developed market is almost...
ecommerce consulting services

Impact of Customer Reviews on eCommerce sales

“I bought a Morphy Richards Microwave from Amazon almost 2 months ago. I must say...
eCommerce Business Strategy

How to Drive More Sales Through Data Analytics

Data analytics has been around for a long time now. It’s been helping people and...
Amazon Subscribe and Save Program: Features and Benefits

Amazon Subscribe and Save Program: Features and Benefits

While surfing Amazon, you must’ve come across a “Subscribe and Save” option under the products...
D2C website blog banner

2023 and Beyond: D2C Website Strategies for Marketing Success

In a rapidly evolving e-commerce landscape, Direct-to-Consumer (D2C) websites have emerged as a game-changer for...
How to get started with Flipkart Ads

How to get started with Flipkart Ads

Flipkart is one of the most popular shopping portals in India. With more than 50%...
Amazon reviews management

How to prepare for Amazon Prime Day 2021

Prime Day, the annual sale event hosted by Amazon, will be hitting the online retail...
E-commerce business strategies to increase sales

Top e-Commerce Business strategies to increase sales on amazon

No matter how long you have been in business with Amazon or just starting out...
eCommerce Promotional Services

The Most Successful E-Commerce Solutions to Start Selling on Amazon

Amazon, the world’s leading online seller, sees almost 197 million global visitors every month. It...

How to Get Started with Sponsored Product Ads

A man dreamed of taking Rajasthani handicrafts out of this desert state into the national...

How to rank higher on Amazon – Amazon Marketing Strategies to Rank Higher on Amazon

Amazon being one of the dominating e-commerce platforms attract a huge number of sellers, and...
ecommerce pricing strategy

Top 5 E-Commerce Pricing Strategies

Introduction As the adage goes, “A stitch in time saves nine,” the same holds for...
Amazon best seller badge feature image

Top tips to get Amazon Best Seller Badge

Amazon is the most preferred platform for shopping. But did you know that more than...
Amazon product launch

Everything you need to know about the Amazon Product Launch

Are you gearing up for an Amazon product launch? Congratulations! Launching a new product is...
Amazon marketing services: Detailed guide

Amazon Marketing Services: A comprehensive guide

Amazon is one of the most prominent platforms, with more than 300 million active users...

Can Optimized Images Help Brands Increase Conversions on E-commerce Platforms?

With easy and faster access to the internet, the trend of online shopping has grown...
AMS Management

Brand’s Importance to rank at the top in search results and role of Content Optimization

  When it comes to eCommerce platforms, there has been a substantial increase in users...
ecommerce order management software

How Out-of-Stock (OOS) leads to Sales Loss and Shift to Competition brands?

Out-of-stock instances usually occur at the point of purchase when products are not available to...

Understanding A+ Content: A Comprehensive Guide for Amazon

What is A+ content? Amazon’s A+ content is one of the most effective tools for...
customer sentiment analysis blog banner

Why is Customer Sentiment Analysis Important for Your Brand 

In the ever-evolving landscape of business, understanding your customers’ sentiments is no longer a luxury;...
Online Selling

eCommerce -Overcoming challenges facing online sellers in India

Sellers in E-Commerce come across various challenges while selling products on popular marketplaces in India. From...
amazon advertising agency

How Pricing Intelligence helps E-Tailers in having edge over competitors?

  Pricing: The Critical factor affecting the sales in E-Commerce.   Price remains the major...
ecommerce account management services

How to avoid Account Suspension on Marketplaces

A seller’s performance is reviewed continuously by online marketplaces to ensure enhanced customer experience. Getting...
Tips-e-tailers-can-follow-to-reduce-returns

Reverse Logistics: Tips E-tailer Can Follow to Reduce Online Product Returns

Customers demand hassle free returns- According to survey conducted for US consumers by UPS ,”...
Multi-Channel Selling Blog

5 Reasons you should be talking about Multi Channel Selling

Multi Channel selling means selling your products on multiple platforms, including e Commerce platforms, various...
Monitor your online product reviews

Guide For Brands Managers to Manage Online Product Reviews Smartly

  Are you wondering how your consumers buy a product online? How you proceed?? Let...
global selling on amazon

Ways to attract customers to shop Online

Are your online sales going well? Is it in synchronization with your planning process?  It...
Effective Ways of Advertising Products on Amazon India

Effective ways of Advertising Products on Amazon India

In the fast-paced digital world, Amazon India stands out as one of the largest and...
ecommerce content creation

Mobile Optimized Imagery for FMCG Products

When it comes to selling FMCG products online, images play a very important role. Customers...
amazon buybox

Buy Box: Driving Seller Towards Success

  Online Marketplace is a never-ending relay race with Buy Box as a baton but...
E-retailers

Top 3 Challenges faced by E-Retailers in 2016

E-tailers face many challenges in today’s competitive Business World. The following infographic looks at the...
Amazon

Uncover The Compelling Secrets To Rank Well In Amazon Search Results

“Search Engine Optimization” Most of you might have perceived it as the Google Search Engine...
E-commerce Strategy & Consulting

Data Collection and analysis for forming Sales Strategy in E-commerce

This article presents insights into problems faced by companies in getting competitive information from e-commerce...
Business Intelligence Analytics

Business Intelligence Analytics

Software which is extensively used by Business Users is “Business Intelligence Analytics”  as it provides...

5 Senses Strategy for Product Content

  Product content can trigger the 5 senses of online shoppers even though they do...