Campaign & AMS Management
We help achieve your brand goals and boost sales on Ecommerce platforms. Campaigns are managed by our advertising experts who are AMS certified and supported by Paxcom’s eAdvertising360 software
Campaign & AMS Management
We help achieve your brand goals and boost sales on Ecommerce platforms. Campaigns are managed by our advertising experts who are AMS certified and supported by Paxcom’s eAdvertising360 software
Our eCommerce experts provide end-to-end campaign management in sync with your Brands goals and objectives across eCommerce platforms. When there are millions of products to choose from, a brand cannot afford to sit back and expect a customer to reach its product. Instead the product needs to reach its customer. We manage multi-million spends across different platforms and categories, for leading or upcoming brands, using objective based tailored strategies.
eCommerce Campaign & AMS Management
- Managing Brand’s search & display campaigns on ecommerce platforms like Amazon Flipkart, Shopee, Lazada, etc.
- Planning, execution, analysis and optimization of visibility campaigns as per brand’s objectives
- Early adaptation of latest features
- Certified team of experts
- Analysis on Key marketing activities of competition and category
- Media Buying for brands across channels
Technology aided campaign Management
- Use of Paxcom’s proprietary algorithm & dashboard for better analytics of key metrics, to optimally manage & monitor performance of AMS and other platforms
- Use of our proprietary algorithm to predict & update the optimum keyword bids.
- Optimization made easy by automated identification of spend leakage
- Track & review performance of key metrics against set goals, benchmarks and own previous performance.
Promotions Management
- Planning, executing and auditing promotion strategy in line with the brand goals and budgets
- Work with partners on execution of agreed upon Promotions/Visibility/Joint Business Programs
- Collate sales and other KPI data (page views, conversion, etc.) from various available sources for detailed analysis
- Keeping up to date with the best practices, trends and competition activities in the relevant category to identify new business opportunities.
- Promo analysis (which promos are working, and which aren’t)
- Build event calendar for planning promotions and for mapping opportunities
- Media Planning & maintaining media performance tracker
frequently asked questions
Paxcom provides end-to-end services for advertising on Amazon, including Amazon PPC ads, display ads, sponsored product campaigns, and brand awareness campaigns. Our Amazon advertising solutions are tailored to maximize ROI by optimizing ad performance and leveraging data-driven insights.
Amazon PPC ads increase product visibility by displaying products to shoppers searching for relevant keywords. With our expertise in PPC advertising on Amazon, we help businesses achieve better click-through rates and conversions while managing ad spend efficiently.
Amazon Ads in India prioritize mobile-first users, regional languages, and festive sales (e.g., the Great Indian Festival). Paxcom localizes content, allocates budgets around local events, and uses geo-targeting to maximize relevance for Indian shoppers.
Amazon PPC (Pay-Per-Click) ads charge advertisers only when a user clicks on a sponsored product or brand ad. Paxcom optimizes bids, keywords, and budgets to ensure that Amazon PPC ads achieve top placements while maintaining cost-effectiveness and increasing conversions.
PPC advertising on Amazon is essential for eCommerce marketing because it directly influences product visibility, sales, and brand awareness. Paxcom's Amazon PPC ad management services ensure that your ads reach potential customers, leading to increased traffic and higher conversion rates.
Local expertise matters! Paxcom, as a leading advertising company in India, understands regional trends, cultural nuances, and platform-specific strategies. We tailor Amazon Ads India campaigns to resonate with Indian audiences, ensuring higher engagement and sales.
We offer comprehensive campaign management services for Flipkart Ads, including product listing optimization, sponsored ads, and performance tracking. Our team ensures that your products gain maximum visibility on Flipkart through targeted ads and data-driven strategies.
Flipkart Ads cater to India’s price-sensitive shoppers with flash sales and local promotions, while Amazon Ads focus on global reach and intent-driven searches. Paxcom crafts platform-specific strategies for both, ensuring your campaigns align with each marketplace’s unique audience.
Focus on high-quality images, keyword-rich product titles, and competitive pricing. Paxcom enhances e-commerce marketing through data-driven optimizations, audience segmentation, and performance monitoring across Amazon Ads and Flipkart Ads to ensure consistent growth.
We analyze performance data, refine keywords, and adjust bids dynamically. Our Amazon marketing strategy integrates A/B testing, competitor benchmarking, and seasonal trends to drive visibility and conversions, especially in fast-paced sectors like quick commerce.
Absolutely! Our tools and expertise simplify cross-platform management. We synchronize budgets, creative assets, and analytics for Amazon PPC ads and Flipkart Advertising, ensuring cohesive strategies that dominate India’s e-commerce landscape.
Track metrics like ACoS (advertising cost of sale), CTR (click-through rate), and ROAS (return on ad spend). Our data-driven approach ensures continuous optimization of your campaigns to achieve better results.
Quick Commerce emphasizes ultra-fast delivery (under 30 minutes). Paxcom aligns campaigns with this trend by promoting time-sensitive deals, optimizing ad schedules for peak delivery times, and leveraging urgency-driven creative assets to capitalize on instant gratification trends.
Yes, Paxcom has extensive experience in managing quick commerce campaigns for platforms like Blinkit, Zepto, Swiggy, BigBasket, and many more. We understand the need for rapid visibility and real-time engagement in quick commerce and design campaigns that drive instant sales and customer engagement.
Paxcom caters to platforms such as Blinkit, Zepto, Swiggy Instamart, BigBasket, Flipkart Minutes, and Amazon Now. We track these platforms for you to help you stay ahead of the competition in quick commerce as well as the eCommerce landscape.
Yes, our experts provide end-to-end solutions for brands, from product listing to campaign management, with a unified dashboard view. Our smart, unified analytics allow the brands to gain insights into the brand’s performance across all quick commerce platforms, along with tailored strategies to make your brand thrive in the long run.
