Ecommerce marketing

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eCommerce Marketing tips for growing your D2C store

Since online shopping is extending across the globe, it becomes imperative for the brand to work on providing the utmost satisfaction to its customers. During the pandemic, eCommerce has garnered much attention and given rise to the D2C line of business.  The acronym is used to describe the direct-to-consumer brand. This process is viewed as …

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Level Your Promotions Marketing With eCommerce Promotion Management Software

Introduction Whenever we buy something, we try our best to get great deals and discounts from our vendors, and so do our customers. Promotions always increase the chance of driving sales. If we think from a customer’s perspective, they are more likely to buy the products when they get lucrative deals. Have you ever received …

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How To Overcome The Gaps In eCommerce Marketing

eCommerce has observed massive growth on a global scale. It provides a boost to retailers listed all over the world. While talking about its scalability, eCommerce is a highly scalable solution for businesses looking to expand their reach throughout domestic or international markets.  With eCommerce giants such as Amazon, Tesco, Rakuten, Shopee, Walmart, Target, and …

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Content-management

Retail Content Management Cheat Sheet for Indian eCommerce Marketplaces

We all know how content weaves a buyer’s journey- awareness, consideration, decision — and ultimately helps customers progress. As per Nielsen’s report, brands with compelling and optimized content on the eCommerce platform saw a boost in conversion by +40%. The addition of Rich media goes beyond the text content now: it includes videos, and enhanced …

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