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How Product Content Optimization Helps Brands Maximize Their Share of the Shelf

Introduction  We all know the eCommerce landscape is highly competitive, where countless brands are vying for consumer attention; The effectiveness of product content optimization cannot be overstated.   Brands frequently strive for increased discoverability and higher visibility of their listed products to drive conversions. Consumers have become increasingly impatient, often limiting their search to the first …

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Everything You Need to Know About Amazon Marketing Stream

Amazon is a trusted platform for consumers to find products and services. This makes the company an excellent platform for vendors to market their products and create demand. Unlike Google or Bing, where online traffic is funneled toward the storefront of your competitors, Amazon allows you to direct that traffic directly to your website and …

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How To Deal With Unauthorized Third-Party Sellers In 2023?

Introduction  Managing an eCommerce business across multiple channels presents a captivating and multifaceted venture. As your business expands, the possibility of encountering unauthorized third-party sellers becomes increasingly probable. If not identified or suppressed immediately, these unauthorized sellers could hamper your brand’s image and reputation online.  With the exponential growth of eCommerce, the threats and challenges …

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Stock Availability: How to Manage and Improve with Kinator

Introduction With the surge of online customers and the forecasted growth of global marketplaces, businesses have to watch out for unprecedented circumstances, and stock availability is one of them. If not handled carefully, managing inventory could pose a threat. In this fast-paced world where it is easy to find products in the blink of an …

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Omnichannel Acceleration in Online Retail

As global economic conditions hover, it’s necessary for companies to invest in solid omnichannel strategies and reshape the existing processes to realize their full potential. One recent research flags the importance of concrete Omnichannel strategies for a good customer experience. Companies or brands that invest in omnichannel customer engagement and identify digital touchpoints remain vigilant …

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Amazon Video Advertising – A Detailed Guide For Sellers

More than 300 million people use Amazon each month globally, and the United States alone has more than 148 million Prime subscribers. If you are a seller, advertising on Amazon Video may do wonders for your brand, traffic, clicks, and ultimately, sales. This is a powerful way to reach customers and help them make informed …

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eCommerce Marketing tips for growing your D2C store

Since online shopping is extending across the globe, it becomes imperative for the brand to work on providing the utmost satisfaction to its customers. During the pandemic, eCommerce has garnered much attention and given rise to the D2C line of business.  The acronym is used to describe the direct-to-consumer brand. This process is viewed as …

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Level Your Promotions Marketing With eCommerce Promotion Management Software

Introduction Whenever we buy something, we try our best to get great deals and discounts from our vendors, and so do our customers. Promotions always increase the chance of driving sales. If we think from a customer’s perspective, they are more likely to buy the products when they get lucrative deals. Have you ever received …

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Affiliate Programs: A Guide For eCommerce Brands

ECommerce is evolving, hence to keep up with the trends and technologies, you need to be updated with the latest insights. As the business grows, we look into the marketing strategies that can help us expand our network further. Lately, Affiliate Programs have been emerging as a robust solution that creates both brand awareness and …

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How to Resell on Amazon

Did you consider making a profit by reselling products you purchased at discounted prices?  This is a prevalent practice, and a significant number of people make a decent living from it. If you want to start your own business, reselling on Amazon can be a great option. The platform offers a wealth of resources and …

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