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Black Friday and Cyber Monday

Strategies for 2024: Black Friday and Cyber Monday

Black Friday and Cyber Monday are approaching soon, unlocking a treasure trove of opportunities for e-commerce companies to capitalise on and skyrocket their sales. Brands face intense pressure to differentiate themselves from the competition and deliver above and beyond for customers during the highly competitive shopping events of Black Friday and Cyber Monday. In the …

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Ecommerce Order management

eCommerce Order Management – The Complete Guide

You’ve built your product catalog. Set up your store on Amazon, Flipkart, or your own site. Orders start rolling in—and that’s when the real work begins. Behind every smooth online shopping experience is a complex system working quietly in the background: order confirmation, inventory sync, payment processing, packaging, shipping, and customer service. Miss a step, …

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Competitive Edge: Flipkart Initiative to Boost Online Seller Profit

Introduction The world of eCommerce is thriving, and keeping up with this ever-evolving industry is of utmost importance. The field has become increasingly competitive; henceforth, every e-marketplace platform wants the best for its vendors, and every vendor wants to offer a top-notch experience to their customers.  In 2022, Flipkart launched new policies under the initiative …

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Elevating Sentiment Analysis with ONNX Runtime: A Success Story

Introduction In the rapidly evolving world of ecommerce, understanding customer sentiment is paramount for businesses seeking to improve their products and services. With the explosion of online reviews, manually analyzing customer feedback has become daunting. However, thanks to cutting-edge technologies like Large Language Models (LLMs), we can now leverage the power of natural language processing …

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Amazon Buy Box Guide 2023

Amazon, the global e-commerce giant, boasts an impressive annual revenue of over $250 billion. One of the primary factors contributing to most of these conversions is using Amazon’s buy box. Capturing the Buy box on the product detail page is crucial to increase your Amazon sales. Those sellers whose products appear in Amazon’s purchase box …

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Global E-commerce: Challenges Faced by Brands Selling Internationally

It’s incredible to look back and realize how far the e-commerce business has progressed. Global e-commerce has grown at an exponential rate in the last few years. Every brand’s products are now available in every corner of the globe. Selling items on an international scale has been at the forefront of every brand’s success story. …

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The Taste of Success: How Profit POS Elevates Dining Experiences

Introduction Running a restaurant is exciting, but it comes with a bunch of values to make sure customers have an amazing time. A good dining experience is like putting together a puzzle – lots of small pieces make up the whole thing. It starts when someone makes a reservation or walks into your place and …

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Ready for the 9.9 SEA Rush? Your Must-Have eCommerce Checklist

One of the most significant eCommerce flash sales events is right at your doorstep. Yes, you got that right: 9.9 Super Shopping Day Sale. The event is widely celebrated in Southeast Asia, which has a solid online shopping culture. eMarketer stated that the e-commerce revenue for Southeast Asia is expected to touch $363 billion in …

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NLP for eCommerce

NLP for Trendspotting: Predicting Customer Demands in Evolving Markets

The world of eCommerce is like a constantly shifting landscape, where trends emerge and evolve at a pace that can leave businesses struggling to catch up.  The ability to anticipate customer demands before they become mainstream is a coveted skill that can mean the difference between industry dominance and fading into obscurity. The question arises: …

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Measuring Price Elasticity of Demand on Amazon

Think about the vast world of online shopping, where Amazon is the big boss. Brands face both exciting chances and tough challenges here. Imagine this scenario: You hold a unique strand that intertwines the price of your product with its pull on potential buyers. Understanding this intricate interplay between pricing and demand is not just …

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