Paxcom

7 Reasons Why Design is Important in eCommerce

Role & Importance of Designing in eCommerce

Gone are the days when design was considered merely an aesthetic choice. In today’s digital landscape, it’s a strategic element crucial for driving sales and building brand loyalty in e-commerce. E-commerce thrives on a positive user experience (UX). UX designers prioritize user needs and behaviors to craft intuitive and engaging online stores. They leverage cutting-edge …

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eCommerce influencer marketing

Influencer Marketing Strategies for eCommerce brands

Most of the eCommerce Platforms already come with a large customer base, they have their marketing teams working day and night to improve their presence in the market trying to capture and convert every next person. Keeping all this in mind, why do brands still bother to invest in Influencer marketing? To put it in …

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ecommerce account management services

Top 6 Factors to consider while choosing an eCommerce services agency

eCommerce is predicted to increase at a minimum of 6.3 percent every year as a whole. User penetration will reach 82.2 percent by 2024, up from 77.3 percent in 2020, according to Statista. The retail apocalypse and a worldwide pandemic have boosted eCommerce growth. Considering the data above, it’s high time that companies should start …

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Amazon product launch

Everything you need to know about the Amazon Product Launch

Are you gearing up for an Amazon product launch? Congratulations! Launching a new product is pivotal in growing your business, especially if you’re targeting the vast and competitive Amazon marketplace. However, a successful Amazon product launch doesn’t happen by chance. It requires a well-crafted product launch strategy that incorporates various essential elements. In this guide, …

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ecommerce content creation

Mobile Optimized Imagery for FMCG Products

When it comes to selling FMCG products online, images play a very important role. Customers rely more on images rather than written content to relate with the products quickly. It is quite surprising that a large number of manufacturers underestimate the power of product images and fail to make a connection with customers. With the …

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Amazon

Uncover The Compelling Secrets To Rank Well In Amazon Search Results

“Search Engine Optimization” Most of you might have perceived it as the Google Search Engine Optimization. Google is the not only search engine, I am talking here about the SEO for converting clicks to revenue directly. Yes, It’s about Amazon Search Engine.  Forrester Research suggests that one-third of the users start product search on Amazon. …

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5 Senses Strategy for Product Content

  Product content can trigger the 5 senses of online shoppers even though they do not have an opportunity to touch and feel the products being sold online. 1. Sight Create a vision   A customer experience study made by UPS in March 2015,50% of the mobile users in Asia prefer computer based shopping vs. …

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