e commerce marketing plan

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How Generative AI is Revolutionizing e-commerce: Exploring its Potential

The rise of technology has led to magnificent minds thinking altogether differently. The power of AI is the shift from manually working to superior technology generating results in a jiffy. The exponential pace at which AI is galloping and e-commerce companies are expanding their reach and working with AI is something not seen before.  A …

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Amazon Ppc Advertising Fails: Common Mistakes To Avoid

Are your PPC campaigns failing to deliver the results you expected? Don’t worry; you’re not alone. Many sellers need help with their Amazon Pay-Per-Click advertising efforts, often due to common mistakes that can be easily rectified. This blog will explore the most prevalent Amazon PPC advertising fails and provide actionable tips to avoid them.  Importance …

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Rise of Subscription Commerce in the USA

In 2022, the global e-commerce market for subscriptions was worth $96.61 billion. By 2028, it is anticipated that the market value will increase to $2,419,69 billion, and in the USA, by 2023, subscription e-commerce is expected to generate over 38 billion dollars in revenue. Subscription e-commerce has become a popular way of purchasing goods and …

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eCommerce technology

Top 6 Ways to Streamline eCommerce Operations using Technology

Imagine you are an eCommerce business owner struggling on the technological front for recording and registering data related to inventory, warehouses, sales, conversions, clicks, communicating with customers, tracking shipments, conducting in-depth analysis, etc. If this is the case, you might be bearing the blow of higher costs, lags in operations, higher downtime, high-paid human resources, …

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e-commerce sentiment analysis

How Sentiment Analysis can improve customer experience in E-commerce?

Over the years, the e-commerce industry has seen many changes. But one thing that has stayed constant is customers’ reviews and ratings of products. A study by Zendesk stated that online reviews and ratings have the biggest influence on buying decisions today. One-third of shoppers spend more than three hours a week reading online reviews, …

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Top E-commerce strategies for southeast Asia’s 12.12 event

Despite the back-to-back events taking place in the months of October and November, you may be mistaken in thinking that the November shopping shindig is over. But, as a seller, you know that the big finish is yet to come. That’s right; we are talking about the last hoorah of the year-end eCommerce sales event, …

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Product photography

Beginners’ guide to eCommerce product photography

eCommerce product photography is an important aspect of the eCommerce environment. A good product image can capture the interest of the customer and convince them to make the purchase. However, if the image is bad, it can lead to the complete opposite result. Besides the overall design of your eCommerce site/ product page, the quality …

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