The beauty and luxury sectors have long been symbols of prestige, exclusivity, and opulence. However, the digital age has ushered in a new era for these industries, with eCommerce transforming the way brands engage with customers and sell their products. As we approach 2025, beauty and luxury eCommerce is evolving rapidly, driven by changing consumer …
Fashion and beauty products have always been about look and feel. Wandering through markets, hopping between shops, and trying on outfits and beauty products at multiple outlets before making the final decision, we all grew up with this experience. Now, questions like “Does the dress fit well?” and “Does the highlighter blend well with the …
Fashion, Beauty & Personal care eCommerce in Southeast Asia Read More »
The trajectory of the Indian beauty market has evolved completely. In a report with Project XV, Redseer reported that the market is expected to touch $30 billion by 2027, with online commerce becoming a significant channel for the BPC industry. Brands have started investing more in personalized skin and body care products as consumers are …
Beauty eCommerce in India: How are beauty-focused platforms changing? Read More »
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