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For online sellers, On-Shelf Availability (OSA) is more than just a buzzword—it’s a crucial factor for boosting sales and customer satisfaction. In the competitive world of ecommerce, having products consistently available can significantly impact your success. According to recent research by McKinsey & Company in 2024, improving on-shelf availability by just 5% can increase sales …

On-Shelf Availability: Ensuring Products are Ready for Customers Read More »

In the Southeast Asian economy, eCommerce is booming, with Lazada and Shopee being the dominant players in the region. Statista forecasts the industry to reach $363 billion by 2025. As a brand, you must penetrate deeper into the market with the right target audience and strategies to thrive and stand out in this fiercely competitive …

Scaling Your Business in 2024: Lazada and Shopee Edition Read More »

Imagine walking through a dense forest without a map, relying solely on instinct and guesswork to find your way. Now, picture having a detailed trail guide that not only shows you the best path but also anticipates obstacles and suggests the quickest routes. Predictive analytics is that trail guide for businesses, helping them navigate the …

The Future of Predictive Analytics: What’s Next in 2024? Read More »

In an era where data drives decision-making across industries, the ability to visualize data in real time is a game-changer. Real-time data visualization turns raw, complex datasets into comprehensible visual formats, enabling swift and informed decisions. Whether you are tracking sales performance, monitoring operational efficiency, or analyzing customer behavior, the right visualization techniques and tools …

Mastering Real-time Data Visualization: Techniques and Tools Read More »

Imagine a retail world where customers walk into your store and are greeted by name, with personalized recommendations for products they’ll love. Online shoppers seamlessly switch between your website and mobile app, picking up their shopping cart exactly where they left off. You never run out of your top-selling items, and those random clearance racks …

Harnessing Data Analytics in Retail to Drive Customer Engagement Read More »