NLP

NLP for eCommerce

NLP for Trendspotting: Anticipating Customer Demands in Fast-Changing Markets

The world of eCommerce is like a constantly shifting landscape, where trends emerge and evolve at a pace that can leave businesses struggling to catch up.  The ability to anticipate customer demands before they become mainstream is a coveted skill that can mean the difference between industry dominance and fading into obscurity. The question arises: …

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Customer Sentiment Analysis

Why is Customer Sentiment Analysis Important for Your Brand?

In the ever-evolving landscape of business, understanding your customers’ sentiments is no longer a luxury; it’s a necessity. It’s not merely about analysing words; it’s about unlocking the emotions and opinions hidden within them. According to a report by Market Research Future, the global sentiment analysis market is expected to reach USD 6.3 billion by …

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