Amazon reviews management

Why is Customer Sentiment Analysis Important for Your Brand?

Discovering people’s opinions, emotions and feelings about a product or service Why online reviews matter for your business? A recent survey found that 40% of consumers form an opinion about a product by reading just one to three reviews. Whether it is a movie, car, restaurant or a mobile, people wish to know what others …

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amazon advertising agency

How Pricing Intelligence helps E-Tailers in having edge over competitors?

Pricing: The Critical factor affecting the sales in E-Commerce. Price remains the major sales agent for driving a customer’s final purchase decision. “60% of consumers globally rate price as the biggest reason to shop from where they do” according to Total Retail Survey conducted by PWC, Feb 2016. If we talk about Indian consumers, 31% …

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Reverse Logistics: Tips E-tailer Can Follow to Reduce Online Product Returns

Customers demand hassle free returns- According to survey conducted for US consumers by UPS ,” 67% review return policies before making a purchase and 58% want a hassle-free return policy with no questions” Cost and convenience of returns is a key differentiator for a consumer in deciding where to purchase online. Marketplaces commit the buyer …

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Multi-Channel Selling Blog

5 Reasons you should be talking about Multi Channel Selling

Multi Channel selling means selling your products on multiple platforms, including e Commerce platforms, various marketplaces, and offline. According to the PWC report 2016, Results shows that 54% buy products online weekly or monthly, 34% agree that their mobile phone will become their main purchase tool and 67% say that either reading or writing social …

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Monitor your online product reviews

Guide For Brands Managers to Manage Online Product Reviews Smartly

Are you wondering how your consumers buy a product online? How you proceed?? Let me tell you how I make my decisions to purchase and I strongly believe most of your consumers would be following the same steps Search Search on google / amazon (Mostly by required features eg. Hard wood shoe rack or sometimes …

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global selling on amazon

Ways to attract customers to shop Online

Are your online sales going well? Is it in synchronization with your planning process?  It might be possible that even if you think you’re doing well, your numbers may reverse the game when analyzed properly. A glimpse on e-commerce education can help you to judge your decision wrt grow your business. In the context of …

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6 Effective ways of Advertising Products on Amazon India

Amazon is the largest marketplace to reach customers right at their doorstep. It will further help sellers to increase their customer base and ultimately uplift the revenue generation. So, knowing the fact that advertising through Amazon definitely increases the sales and will effectively drive brand awareness. Let me take you through some of the opportunities …

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ecommerce content creation

Mobile Optimized Imagery for FMCG Products

When it comes to selling FMCG products online, images play a very important role. Customers rely more on images rather than written content to relate with the products quickly. It is quite surprising that a large number of manufacturers underestimate the power of product images and fail to make a connection with customers. With the …

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